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Generate Cash While Closed

5 Ways Your Practice Can Generate Cash While You’re Closed

Your aesthetic practice is now closed due to the COVID-19 outbreak and subsequent government orders for “non-essential businesses” to temporarily shut down.

generate cash for your practice while closed

From a sales and marketing perspective, you want to make sure you’ve covered your bases by emailing and texting patients and updating your Google My Business page, to name a couple. More on your immediate to-do list in this article.

Now what?

Don’t just sit on the sidelines and wait until you’re given the “ok” to start thinking about your business. Just because you’re closed doesn’t mean you can’t generate revenue.

Whether you run a plastic surgery, med spa, or dermatology practice, here are 5 ways you can keep revenue coming in even when you’re closed:

  1. Sell gift cards: offer them at a percentage off or include a free service or item with purchase. For example, buy a gift card and get a free micro-peel or similar service around a $150 value, or buy a $250 gift card but only pay $200.
  2. Skincare bundles: 20% off packages grouped by pain point. For example, acne, sun damage, and crow’s feet, to name a few. These could be shipped or available for curbside pickup.
  3. Buy now use later: fairly self-explanatory, but the key here is the discount. For example, get any treatment at 20% off if purchased by the end of the month, but it can be redeemed any time in the next 5 months.
  4. Virtual consultations: here are some softwares to consider if you’re considering virtual consultations.
  5. Sell products: consider opening an online store to accept payments. Consider an e-commerce software such as Square or WooCommerce. You can not only sell products but if you’re offering sales on services or gift cards, as mentioned above, you can set these up as products so that your website can seamlessly capture payments.

In addition to the revenue-generating ideas above, it’s prudent for your aesthetic practice to also be thinking about your comeback. What does that look like from a sales and marketing perspective? Here are 6 ways your aesthetic practice can prepare to gain momentum after you re-open.

There will be opportunities to capture market share if you have the right game plan in place once you’re able to re-open. This means:

  • exploring new advertising mediums or trying new campaigns
  • tightening up your lead follow-up processes to optimize your sales funnel and maximize your CPA (Cost Per Acquisition)
  • getting in-tune with your lead and consultation tracking metrics
  • firming up your content marketing

These are just a few ideas to work into your post-Coronavirus game plan.

Turbo Can Help Your Practice Prepare to Re-Open and Capture Market Share

If you would like help with setting up an online store or simply strategizing about your re-opening game plan then schedule a strategy session our growth expert Sonja Vaisz.

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Thursday, October 21st, 2021
8:15 am

TRBO ADvance is a multichannel digital advertising and marketing agency specializing in Medical Beauty. We combine great design, cutting-edge technology, and proven business strategies into a clear message powerful enough to propel practices forward.

Our Services

Patients finding your practice is a major key to building your client base. We help physicians and aestheticians build thriving practices by improving your website’s position in search results and page rankings.

We transform your business while you transform your patients. 

Your website is a showplace for aesthetic beauty and the rich emotional rewards every patient wants to feel. Information about your practice, staff, and specialties is displayed in a modern setting to invoke all the possibilities available to your patients.

Our web design brings beauty to life through innovation and ever-changing technology.

Our expertly crafted email marketing campaigns help you reach your patients on a whole new level. With today’s fast pace, timely communication keeps warm leads warm, helps patients stay informed about your practice, and saves you invaluable time.

Retain existing patients and bring in new, prospective patients easier than ever.

With marketing services tailored to your practice’s individual strengths, TRBO ADvance helps you convert consultations into patients.

Through the science and psychology of patient decision-making, we position your practice as the best choice for helping patients achieve their aesthetic goals.

The Medical Beauty world is a marriage of art and science designed to bring patients joy and confidence in themselves.

We bring creativity to that relationship with compelling writing, on-point branding, informative videos, smooth photo galleries, and engaging web and email content to showcase your practice’s exacting standards of patient care and results.

TRBO ADvance strategizes solutions for your practice using our considerable industry knowledge, so you take advantage of the trends and topics which most interest patients.

We offer a blueprint for your practice to flourish and grow.

Finesse in advertising is a must for the modern Medical Beauty practice. Patients are savvier than ever, and traditional sales pitches are best left in the past.

We’ve mastered the art of digital media advertising to bring attention to your practice with style and expertise.

As a gateway to potential patients, social media engagement is a major component to building successful branding for your practice.

Interactive information and educational exchanges with prospective clients can increase your website traffic and your reach, so you can connect, build trust, and increase your digital footprint.

SEO
Web Design
Email Marketing
Conversion Services
Creative Direction
Strategic Consulting
Digital Media Advertising
Social Media

Patients finding your practice is a major key to building your client base. We help physicians and aestheticians build thriving practices by improving your website’s position in search results and page rankings. We transform your business while you transform your patients.

Your website is a showplace for aesthetic beauty and the rich emotional rewards every patient wants to feel. Information about your practice, staff, and specialties is displayed in a modern setting to invoke all the possibilities available to your patients. Our web design brings beauty to life through innovation and ever-changing technology.

Our expertly crafted email marketing campaigns help you reach your patients on a whole new level. With today’s fast pace, timely communication keeps warm leads warm, helps patients stay informed about your practice, and saves you invaluable time. Retain existing patients and bring in new, prospective patients easier than ever.

With marketing services tailored to your practice’s individual strengths, TRBO ADvance helps you convert consultations into patients. Through the science and psychology of patient decision-making, we position your practice as the best choice for helping patients achieve their aesthetic goals.

The Medical Beauty world is a marriage of art and science designed to bring patients joy and confidence in themselves. We bring creativity to that relationship with compelling writing, on-point branding, informative videos, smooth photo galleries, and engaging web and email content to showcase your practice’s exacting standards of patient care and results.

TRBO ADvance strategizes solutions for your practice using our considerable industry knowledge, so you take advantage of the trends and topics which most interest patients. We offer a blueprint for your practice to flourish and grow.

Finesse in advertising is a must for the modern Medical Beauty practice. Patients are savvier than ever, and traditional sales pitches are best left in the past. We’ve mastered the art of digital media advertising to bring attention to your practice with style and expertise.

As a gateway to potential patients, social media engagement is a major component to building successful branding for your practice. Interactive information and educational exchanges with prospective clients can increase your website traffic and your reach, so you can connect, build trust, and increase your digital footprint.

Patients finding your practice is a major key to building your client base. We help physicians and aestheticians build thriving practices by improving your website’s position in search results and page rankings. We transform your business while you transform your patients. transform your business while you transform your patients.

Patients finding your practice is a major key to building your client base. We help physicians and aestheticians build thriving practices by improving your website’s position in search results and page rankings. We

Your website is a showplace for aesthetic beauty and the rich emotional rewards every patient wants to feel. Information about your practice, staff, and specialties is displayed in a modern setting to invoke all the possibilities available to your patients. Our web design brings beauty to life through innovation and ever-changing technology.

With marketing services tailored to your practice’s individual strengths, TRBO ADvance helps you convert consultations into patients. Through the science and psychology of patient decision-making, we position your practice as the best choice for helping patients achieve their aesthetic goals.

The Medical Beauty world is a marriage of art and science designed to bring patients joy and confidence in themselves. We bring creativity to that relationship with compelling writing, on-point branding, informative videos, smooth photo galleries, and engaging web and email content to showcase your practice’s exacting standards of patient care and results.

TRBO ADvance strategizes solutions for your practice using our considerable industry knowledge, so you take advantage of the trends and topics which most interest patients. We offer a blueprint for your practice to flourish and grow.

Finesse in advertising is a must for the modern Medical Beauty practice. Patients are savvier than ever, and traditional sales pitches are best left in the past. We’ve mastered the art of digital media advertising to bring attention to your practice with style and expertise.

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