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Med Spas Facing Tighter Regulations

Med Spas Facing Tighter Regulations

med spa regulationMedical spas are more popular than ever, with about 1,750 across the US today compared to 471 in 2003 (according to the International Spa Association). With the rise in the number of med spas has come the rise in complaints, injuries, and even death. This has lead many states to re-think their regulations on med spas.

A med spas typically falls somewhere in between a day spa and a plastic surgery center, with non-surgical services such as Botox, laser hair removal, facial peels and more. While these may be non-surgical, it wouldn’t be accurate to say they’re all non-invasive. In fact, many of the services offered by med spas are very much invasive.

The issue that arises when you’re dealing with procedures that have varying levels of invasiveness is training. Should a licensed esthetician be injecting Botox and other fillers? Should a oral surgeon be performing laser liposuction? Should a hair stylist be performing laser hair removal? All of the aforementioned professionals have unique skills and training, but the issue is the relevancy of those skills in relation to medical spa procedures they’re performing.

States across the US take varying stances on med spas. Some require the med spas to be licensed. Some require a medical doctor to oversee the services, although this doesn’t necessarily mean they have to be on site (or even in the same state)!

You can see a breakdown of what various states are doing to address the concern of med spas by checking out this article from the Wall Street Journal. The Journal also mentions a 2007 survey by the American Society for Dermatologic Surgery Association that found that 56% of the responding dermatologists reported seeing an increase in patients with complications cause by non-physicians performing cosmetic procedures.

The tricky thing with med spas is that each is so unique. Some focus mainly on laser technology, some run traditional day spas with a few cosmetic services sprinkled in, and some walk the line of being a surgery center. As the total number of med spas grows it becomes harder to define exactly what a med spa is.

Many states are actively pursuing legislation to ensure the safety of patients seeking med spa treatments. Some, like New York, may even require board-certification (either in plastic surgery or dermatology). Others, like Pennsylvania, are simply looking to require the practice’s credentials and training be listed on all marketing material.

As the technology improves and the population ages there will continue to be a demand for medical spas. However, the days of the “Wild, Wild West,” where there was little to no regulation, may be behind us. Look for states like New York and California to lead the way in passing stricter laws, with other states following suit over the next few years.

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Monday, October 25th, 2021
4:47 am

TRBO ADvance is a multichannel digital advertising and marketing agency specializing in Medical Beauty. We combine great design, cutting-edge technology, and proven business strategies into a clear message powerful enough to propel practices forward.

Our Services

Patients finding your practice is a major key to building your client base. We help physicians and aestheticians build thriving practices by improving your website’s position in search results and page rankings.

We transform your business while you transform your patients. 

Your website is a showplace for aesthetic beauty and the rich emotional rewards every patient wants to feel. Information about your practice, staff, and specialties is displayed in a modern setting to invoke all the possibilities available to your patients.

Our web design brings beauty to life through innovation and ever-changing technology.

Our expertly crafted email marketing campaigns help you reach your patients on a whole new level. With today’s fast pace, timely communication keeps warm leads warm, helps patients stay informed about your practice, and saves you invaluable time.

Retain existing patients and bring in new, prospective patients easier than ever.

With marketing services tailored to your practice’s individual strengths, TRBO ADvance helps you convert consultations into patients.

Through the science and psychology of patient decision-making, we position your practice as the best choice for helping patients achieve their aesthetic goals.

The Medical Beauty world is a marriage of art and science designed to bring patients joy and confidence in themselves.

We bring creativity to that relationship with compelling writing, on-point branding, informative videos, smooth photo galleries, and engaging web and email content to showcase your practice’s exacting standards of patient care and results.

TRBO ADvance strategizes solutions for your practice using our considerable industry knowledge, so you take advantage of the trends and topics which most interest patients.

We offer a blueprint for your practice to flourish and grow.

Finesse in advertising is a must for the modern Medical Beauty practice. Patients are savvier than ever, and traditional sales pitches are best left in the past.

We’ve mastered the art of digital media advertising to bring attention to your practice with style and expertise.

As a gateway to potential patients, social media engagement is a major component to building successful branding for your practice.

Interactive information and educational exchanges with prospective clients can increase your website traffic and your reach, so you can connect, build trust, and increase your digital footprint.

SEO
Web Design
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Patients finding your practice is a major key to building your client base. We help physicians and aestheticians build thriving practices by improving your website’s position in search results and page rankings. We transform your business while you transform your patients.

Your website is a showplace for aesthetic beauty and the rich emotional rewards every patient wants to feel. Information about your practice, staff, and specialties is displayed in a modern setting to invoke all the possibilities available to your patients. Our web design brings beauty to life through innovation and ever-changing technology.

Our expertly crafted email marketing campaigns help you reach your patients on a whole new level. With today’s fast pace, timely communication keeps warm leads warm, helps patients stay informed about your practice, and saves you invaluable time. Retain existing patients and bring in new, prospective patients easier than ever.

With marketing services tailored to your practice’s individual strengths, TRBO ADvance helps you convert consultations into patients. Through the science and psychology of patient decision-making, we position your practice as the best choice for helping patients achieve their aesthetic goals.

The Medical Beauty world is a marriage of art and science designed to bring patients joy and confidence in themselves. We bring creativity to that relationship with compelling writing, on-point branding, informative videos, smooth photo galleries, and engaging web and email content to showcase your practice’s exacting standards of patient care and results.

TRBO ADvance strategizes solutions for your practice using our considerable industry knowledge, so you take advantage of the trends and topics which most interest patients. We offer a blueprint for your practice to flourish and grow.

Finesse in advertising is a must for the modern Medical Beauty practice. Patients are savvier than ever, and traditional sales pitches are best left in the past. We’ve mastered the art of digital media advertising to bring attention to your practice with style and expertise.

As a gateway to potential patients, social media engagement is a major component to building successful branding for your practice. Interactive information and educational exchanges with prospective clients can increase your website traffic and your reach, so you can connect, build trust, and increase your digital footprint.

Patients finding your practice is a major key to building your client base. We help physicians and aestheticians build thriving practices by improving your website’s position in search results and page rankings. We transform your business while you transform your patients. transform your business while you transform your patients.

Patients finding your practice is a major key to building your client base. We help physicians and aestheticians build thriving practices by improving your website’s position in search results and page rankings. We

Your website is a showplace for aesthetic beauty and the rich emotional rewards every patient wants to feel. Information about your practice, staff, and specialties is displayed in a modern setting to invoke all the possibilities available to your patients. Our web design brings beauty to life through innovation and ever-changing technology.

With marketing services tailored to your practice’s individual strengths, TRBO ADvance helps you convert consultations into patients. Through the science and psychology of patient decision-making, we position your practice as the best choice for helping patients achieve their aesthetic goals.

The Medical Beauty world is a marriage of art and science designed to bring patients joy and confidence in themselves. We bring creativity to that relationship with compelling writing, on-point branding, informative videos, smooth photo galleries, and engaging web and email content to showcase your practice’s exacting standards of patient care and results.

TRBO ADvance strategizes solutions for your practice using our considerable industry knowledge, so you take advantage of the trends and topics which most interest patients. We offer a blueprint for your practice to flourish and grow.

Finesse in advertising is a must for the modern Medical Beauty practice. Patients are savvier than ever, and traditional sales pitches are best left in the past. We’ve mastered the art of digital media advertising to bring attention to your practice with style and expertise.

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